Client: Bed Bath & Beyond

Scaling the largest B2C ecommerce platform in Mexico City

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Premise

In today’s fast-paced e-commerce world, scaling an online store to handle millions of dollars in sales daily requires more than just subscribing to a platform like Magento or Shopify. While these services offer convenience, their costs and limitations become apparent as the business grows. Our client in Mexico City needed a robust, cost-effective, and scalable solution to support their rapidly expanding e-commerce operations.

Challenge

The client’s e-commerce platform faced significant hurdles as their sales volume skyrocketed. They needed to:

  • Handle high traffic during peak sales events like Black Friday and Christmas.
  • Improve database performance without excessive downtime.
  • Scale seamlessly without causing session management issues.
  • Optimize checkout processes to prevent payment failures.
  • Develop a mobile app for an enhanced shopping experience.

Building a system that could efficiently manage these challenges while keeping costs under control was the primary goal.

Solution

To ensure a smooth and scalable experience, we implemented a step-by-step approach:

Step 1: Deploying Magento 2 Community Edition
  • We launched a Magento 2 community edition on AWS as a foundation.
  • Amazon CloudFront was used to cache static assets like images, videos, and scripts.
  • A Java microservice was added to handle OTP-based authentication.
Step 2: Enhancing Database Performance
  • The high CPU load on MySQL required us to migrate the database to Amazon RDS.
  • This transition, completed in under 30 minutes, ensured high availability and automatic backups.
  • The move helped the platform handle its first Black Friday seamlessly.
Step 3: Improving Session Management
  • To allow scaling beyond a single Magento instance, we migrated session management to Amazon ElastiCache.
  • Elasticsearch was introduced for optimized search and indexing.
  • An auto-scaling AWS architecture was deployed to dynamically adjust resources based on demand.
Step 4: Streamlining Checkout with Microservices
  • A Node.js-based checkout service was developed and hosted on a secure subdomain.
  • Multiple payment gateways were integrated based on success rates and transaction fees.
  • This reduced payment failures and improved user experience.
Step 5: Launching a Mobile Application
  • A React Native mobile app was built using Magento 2 APIs.
  • The app was developed and launched within one month, expanding customer accessibility.
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Key Outcomes

  • Seamless Scalability: The platform handled massive traffic spikes without performance degradation.
  • Optimized Database Performance: Migrating to Amazon RDS ensured stability and easy scalability.
  • Reduced Checkout Failures: The dedicated checkout microservice improved transaction success rates.
  • Improved User Experience: With a mobile app and enhanced search capabilities, customer engagement increased significantly.
  • Cost Efficiency: The open-source stack allowed for better customization at a lower cost than fully managed platforms.

US$300,000

Savings per year

15,000+

Man Hours Saved per year

Road Ahead

With SBA’s HRMS now fully operational, our focus is on enhancing AI-powered automation to:

  • Enable intelligent search and data retrieval across the platform.
  • Automate content generation for official communications like emails and circulars.
  • Further optimize workflow automation for procurement and HR processes.

By consolidating all HR and operational needs into one powerful, scalable platform, SBA has set a new benchmark for government HRMS solutions. This system ensures operational efficiency, compliance, and future adaptability, making it a transformative solution for any large-scale organization.

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