Client: Sharjah Radio

Development of the main website for Sharjah’s first English radio station – Pulse 95 Radio

Microphone and mixer at the radio station studio broadcasting news

Premise

Pulse 95 Radio, launched on May 1, 2018, is Sharjah’s first English-language radio station, offering a mix of talk, lifestyle, news, and acoustic music. To enhance its digital presence and reach a broader audience, Pulse 95 Radio required a modern, mobile-optimized website that provided live streaming and comprehensive information about its offerings.

Challenge

Limited Online Presence: The absence of a dedicated website hindered global accessibility and limited audience engagement.​

Audience Engagement: Listeners lacked a centralized platform to access show schedules, presenter information, and podcasts.​

Advertising Opportunities: Potential advertisers had no direct channel to explore advertising options, limiting revenue opportunities.

Solution

We developed a comprehensive, mobile-optimized website for Pulse 95 Radio with the following features:

Key Features

  • Live Radio Streaming: Enabled listeners worldwide to tune in live from any device.​
  • Showcase of Shows and RJs: Provided detailed information about the latest shows, resident presenters, and upcoming events.​
  • Podcast and Video Integration: Hosted past shows, interviews, and exclusive content for on-demand access.​
  • Event Calendar: Displayed schedules of upcoming events and live broadcasts.​
  • Advertising Portal: Offered potential advertisers detailed information on advertising options and facilitated lead generation.

Key Outcomes

  • Increased Audience Reach: The website allowed listeners to access the radio station anytime, anywhere, leading to a broader audience base.​
  • Enhanced User Engagement: The availability of podcasts, videos, and event information enriched the listener experience.​
  • Improved Advertising Prospects: The dedicated advertising section resulted in a 20% increase in lead generation from potential advertisers.

US$300,000

Savings per year

15,000+

Man Hours Saved per year

Road Ahead

With SBA’s HRMS now fully operational, our focus is on enhancing AI-powered automation to:

  • Enable intelligent search and data retrieval across the platform.
  • Automate content generation for official communications like emails and circulars.
  • Further optimize workflow automation for procurement and HR processes.

By consolidating all HR and operational needs into one powerful, scalable platform, SBA has set a new benchmark for government HRMS solutions. This system ensures operational efficiency, compliance, and future adaptability, making it a transformative solution for any large-scale organization.

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Development of the main website for Sharjah’s first English radio station – Pulse 95 Radio

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